StockAlarm

A two-person team built a straightforward stock market monitoring service that lets users set custom alerts for price movements, volume changes, and other market signals—without the complexity of full trading platforms. They grew StockAlarm to $20,000 per month in recurring revenue primarily through SEO-driven marketing, focusing on simplicity and accessibility as core differentiators. The deliberately no-frills SaaS tool proved its value when it sold for half a million dollars in 2023, demonstrating that focused utility products can command significant exits.